“When customers actively engage in training sessions, ask questions, and get comfortable using Better Meds, I enjoy it and feel proud. The creativity and passion they display during these assessments are truly motivating,” is what Nina Pirc enjoys most about her work.
Nina Pirc is a Knowledge Transfer Lead in the Better Meds team. Her job is to make sure that all our customers, partners, and internal teams have the knowledge they need to use and implement Better Meds effectively. She said that when looking for a job, she always seeks a role that is meaningful and allows for creativity. “I was drawn to Better because of its mission to improve healthcare through technology, checking all the checkboxes I wanted in an employer. The moment I realised I wanted to work for Better was during my first job interview; I instantly connected with the people who interviewed me,” she told us in an interview. Read it and find out more about Nina, who is also a fresh mother who does pole training and likes reading esoteric books.
Can you tell us more about your role as Knowledge Transfer Lead in the Better Meds team? What does your everyday look like?
As a Knowledge Transfer Lead, my role revolves around making sure that our customers, partners, and internal teams have the knowledge they need to use and implement Better Meds effectively. This involves designing and conducting training sessions on how to use Better Meds features and creating user and training documentation, including user guides, functional release notes, and video release notes. I also participate in tender and presales activities by responding to requirements and demoing the system. Having worked for Better for a long time, I got to know Better Meds from different perspectives. This is why I also started working on improving internal processes and refining our release management.
I am creative by nature and enjoy bringing new ideas and projects to life. I have actively participated in and led several initiatives, including a programme for universities and the launch of a knowledge-base help centre. Currently, I am co-leading a company-wide project to implement a knowledge-sharing platform called Hive, which will enable us to offer online courses alongside our face-to-face and virtual training sessions. As you can probably guess from this overview of my role, no two days are the same. My role wants me to be agile and flexible, which keeps things exciting!
What first attracted you to Better and the healthcare IT industry? Was there a moment in your work that made you realise you were in the right place?
I have always sought a role that is meaningful and allows for creativity, particularly in the IT sector. I was drawn to Better because of its mission to improve healthcare through technology, checking all the checkboxes I wanted in an employer. The moment I realised I wanted to work for Better was during my first job interview; I instantly connected with the people who interviewed me. Teamwork is important to me, and Better has many amazing people I love to spend my workdays with.

In the beginning, it was challenging for me because I had little experience in healthcare IT. I had to learn about the sector, our products, and all the processes surrounding software development. Once I gained the necessary knowledge and achieved positive results from my efforts, I realised I was in the right place. Now I think I can contribute meaningfully and enjoy my work.
What does knowledge transfer mean in the world of ePMA? Is there anything you have learned from a customer that completely changed the way you approach your work?
Knowledge transfer in ePMA is about ensuring that everyone involved – clinicians, pharmacists, nurses, and IT teams – fully understands how to use the system to improve patient care. One of the biggest lessons I have learned from customers is that even the most intuitive features still need proper training and context. Each customer is unique, facing challenges that, while similar, can also differ significantly. Therefore, our training must be personalised to each customer’s specific needs and circumstances.
What do you enjoy most about working with customers and helping them succeed?
When customers actively engage in training sessions, ask questions, and get comfortable using Better Meds, I enjoy it and feel proud. The highlight of these sessions is often the final one when we have an assessment, and they demo Better Meds back to us. The creativity and passion they display during these assessments are truly motivating.
How do you define success in your role? Is it in the big wins, the small everyday improvements, or something else?
Since I engage in various activities, my definitions of success differ for each. Success in training is when a user becomes familiar with the system and effectively applies the knowledge to their work. When demoing the system, the greatest success is winning the tender. When improving our internal processes, finding a common language among different people to find a common solution is a great achievement. When writing release documentation, I consider it a success when customers are satisfied and have all the necessary knowledge to upgrade the version. These successes can be viewed as either small or large, depending on one’s priorities. The path to larger successes is built upon smaller ones, and sometimes, simply having a great day with coworkers can be the biggest win of all.
What motivates you and keeps you passionate about your work?
Working with wonderful people, doing meaningful work, and expressing my creativity motivates me the most, along with achieving results.
What is the most valuable lesson you have learned in your career so far?
The most valuable lesson I have learned is the importance of believing in myself. The biggest obstacles and greatest potential lie within me, and I have the power to choose what I want to focus on. And also, that good communication is the foundation of all relationships, personal and professional.
You are also a mother to a little boy. Has motherhood changed the way you function at your job and the way you perceive the world?
Absolutely. It has been the most life-changing experience so far. My perception of what’s important has changed significantly. It has changed how I interact with people, emphasising the importance of empathy and the necessity of setting healthy boundaries. I have become much more confident, which has allowed me to grow professionally and personally. Finding the optimal work-life balance has been challenging, but it has given me a new sense of being in the present – focusing on my work while I’m working and on my family outside of work. I have also learned that raising children isn’t so different from teaching adults!
When you are not working, how do you like to spend your free time? What hobbies or activities do you love?
Since my son is still very young, my main focus is being a mom – playing with cars and drawing funny pictures. However, I still maintain a hobby from my “previous life”, pole training. I also enjoy activities related to spirituality, such as reading esoteric books, meditating, and working on dream interpretations, especially with my friends.
What does Better mean to you?
It is a place where I can contribute to society, express my creativity, and work with great people.
















