Marketplaces have transformed how we build and scale technology in all industries. Developers can reuse, adapt, and deploy pre-built components to move faster and innovate smarter. Now, it is time for healthcare to catch up.
Marketplaces can provide a space where clinicians and developers can easily find, share, and reuse digital assets, from clinical forms and UI widgets to full applications. Built on openEHR and FHIR and governed with trust and transparency, we are building such a marketplace inside Better Studio. One that is not just for content, but for collaboration, speed, and scale.
Read the blog by our Chief Growth Officer Jovan Pavićević, where he explored different types of marketplaces, explained how they support better collaboration, governance, and interoperability, and argued why they are the next best thing in digital healthcare.

Healthcare IT marketplaces – from sharing to scaling
By: Jovan Pavićević